Kritical Kounter | Brand Refresh

With deep roots in Durham’s competitive fighting game community, I recently partnered with Kritical Kounter on a brand refresh that includes a new one-page website and rack cards. With arcades and clubs closing in the area, our goal is to raise awareness among new and returning audiences.

This has been one of my favorite DCO Branding projects this year. Bold, vivid colors invite you into the ring, and these initial low-maintenance additions make a strong first impression.

If you’re in the Durham area, connect with Kritical Kounter: https://linktr.ee/kriticalkounter.

I’d love to work with you—or someone you know. Email me at fidel@thedcobrand.com and let’s brand your next campaign or event the right way.